Safeway/Sobeys $1,000,000 TSN Touchdown to Win Contest


The Safeway/Sobeys $1,000,000 Touchdown to Win Contest is open to all residents of Canada except Quebec who have reached the age of majority in their province or territory of residence.


The Safeway/Sobeys $1,000,000 Touchdown to Win Contest ends at 11:59 pm Mountain Time on November 27.

How to participate

Customers will automatically receive a Safeway/Sobeys $1,000,000 Touchdown to Win entry every time they shop at any Safeway or Sobeys location in British Columbia, Alberta, Manitoba, Saskatchewan and Northern Ontario, providing that their AIR MILES Card is swiped at the checkout. Customers will receive three (3) bonus entries for each Safeway/Sobeys $1,000,000 Touchdown to Win Featured Item purchased.

Anyone can enter by visiting to register. Limit one (1) online entry per person per day.



Should any two (2) kickoffs be returned for touchdowns in the same CFL regular season or playoff game telecast on TSN, one (1) contestant, through a random draw of entries received, will qualify to win $1,000,000, payable as follows:

The $1,000,000 prize will be awarded in twenty (20) equal installments of $50,000 payable annually.

Please note special conditions of the $1,000,000 prize:

The $1,000,000 prize will be awarded if any two (2) kickoffs are returned for touchdowns in the same CFL game televised on TSN, as recorded by the official game scorer, and then confirmed by the league. The league official scorer is the final judge in determining whether two (2) kickoffs were returned for touchdowns in the same game.

Entry is drawn prior to each TSN telecast of a CFL regular season and playoff game. There can be only one (1) $1,000,000 winner per game even if four (4) kickoffs are returned for touchdowns in any one (1) game. Maximum payment will be $1,000,000 payable to one (1) winner in the manner outlined above.


PRIZES FOR TOUCHDOWNS: One (1) of the following prizes will be awarded every time a touchdown is scored during a CFL game televised on TSN:
BRADLEY Jim Beam 5-Burner BBQ $379.99
BULOVA Men’s Chronograph Watch $525.00
GARMIN vívosmart HR $199.99
LAGOSTINA 11 Piece Cookware Set $669.99
SALTON Harley Pasternak Power Blender $249.99
HOOVER Air Revolve Vacuum $199.99

PRIZES FOR 1 KICKOFF RETURNED: One (1) Visions Electronics Ultimate $25,000 Home Theatre Package (approximate retail value $25,644.98) will be awarded for the first kickoff returned for a touchdown during any CFL game televised on TSN.

Visions Electronics Prize includes:
KEF Sound System: $10,196.00 1
R Series Tower Speakers
R Series Bookshelf Speakers
R Series Centre Speaker
Dual 9″ 500 Watt Subwoofer
SAMSUNG 78″ Curved 4K UHD Smart LED TV $7,999.99 1
DENON 7.2 Channel Atmos Home Theatre Receiver $1,999.00 1
EZTIA Motorized Home Theatre Chair $1,000.00 4
COR Living TV Stand $600.00 1
MONSTER Power Center $230.00 1
SAMSUNG 4K UHD Wi-Fi Blu-ray Player $199.99 1
ENERGY HDMI Cable $70.00 2
ENERGY Subwoofer Cable $60.00 1
ENERGY 100ft Roll of Speaker Wire $60.00 1
ENERGY 50ft Roll of Speaker Wire $60.00 1
ENERGY 2 Pack of Banana Plugs $20.00 5

TRIP PRIZES, GREY CUP PRIZE: A total of twenty (20) Trips for 2 to Mexico, courtesy of (approximate retail value $4,000) will be awarded throughout the CFL season on selected TSN telecasts, and one (1) Visions Electronics Prize will be awarded during the Grey Cup game telecast on TSN during a ‘Safeway/Sobeys $1,000,000 Touchdown to Win’ commercial.

The Trip Prize consists of a seven (7) night trip for two (2) persons to Mexico. The Trip Prize includes: round trip airfare for two (2) persons departing from the international airport closest to the winner’s residence in Vancouver, Calgary, Edmonton, Regina, Saskatoon, Winnipeg, Toronto, Ottawa, Halifax, Moncton, Fredericton, or St. John’s to Mexico and one-room accommodation for seven (7) nights. Trips cannot be booked until eight (8) weeks prior to departure date and are on a space availability basis only. Standard blackout periods apply, including Christmas, New Years, March Break, Spring Break, and holiday weekends in Canada and the US. Meals and beverages, travel taxes, insurance, travel related fees, transportation to and from the airport in Canada and Mexico, and personal items are not included and are the prize winner’s sole responsibility.